Pro · Comprehensive

The audit serious brands take to their board.

150 prompts across 5 AI engines. Five competitors benchmarked against full SEO authority data from Ahrefs, SEMrush, MOZ, and DataForSEO. A 20-page on-site audit. A 16-action 90-day roadmap. Delivered in five business days.

$4,997flat fee · one-off
5 daysautomated delivery
2,250logged AI responses
5 engines5 competitors
01 · What Pro is for

Rapid shows you the scoreboard. Pro gives you the playbook.

Rapid is a snapshot. It's right for founders who need to validate they have a visibility problem.

Pro is an investment case. It's built for marketing directors and growth leads who already know AI visibility matters and need the data to make the case internally — plus a clear plan to act on. If you're taking a search strategy to your CMO or board, Pro is the depth you need.

01

Share of AI Voice

Your percentage across 5 engines — ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews. Broken out by funnel stage and by competitor.

5 enginesHeadline number
02

Funnel-stage analysis

Performance at awareness, consideration, and decision. Where you win, where you leak, and where the commercial value actually sits.

3 stages150 prompts
03

The citation economy

Which sources feed the AI answers in your category — Reddit, G2, Wikipedia, trade press. Where competitors earn citations you don't.

Top 30 sourcesGap mapped
04

Competitive framing

The narrative frame each competitor has earned inside AI answers. What they're called. What the AI says about them. And about you.

6 brandsSentiment per
05

Full SEO authority benchmark

Cross-brand data from Ahrefs, SEMrush, MOZ, and DataForSEO. Domain Rating, traffic, referring domains, keyword rankings.

4 providersAll 6 brands
06

Authority correlation

A quantified relationship between SEO authority (Domain Rating, traffic) and AI Share of Voice. How much of the gap is explained by authority vs. positioning.

Pearson rCharted
07

On-site AI-readability audit

20 of your priority pages reviewed for structured data, fact density, schema, comparison coverage, and knowledge-graph readiness.

20 pages7 dimensions
08

90-day roadmap

Sixteen prioritised actions across SEO, Digital PR, content, and technical. Phased into three sprints, sized by effort and impact.

16 actions3 phases
09

Raw data access

All 2,250 AI responses as CSV + JSON. Filter, sort, requery. Hand it to your team, plug it into your own tooling. It's your data.

CSV + JSONVersioned
02 · How it works

Five stages. Five business days.

Every Pro audit runs the same pipeline. Automated, consistent, reproducible — with a senior team QA pass before delivery.

Stage 01

Pay

$4,997 via Stripe. Card, Apple Pay, Google Pay, Link.

Day 0 · 2 min
Stage 02

Intake

Brand, 5 competitors, description, market, funnel focus.

Day 0 · 5 min
Stage 03

AI engine runs

150 × 5 × 3 = 2,250 responses logged, citations extracted.

Days 1–2 automated
Stage 04

SEO benchmark

Full authority data pulled. 20 priority pages audited.

Days 2–3 automated
Stage 05

Report + QA

Narrative written, charts rendered, senior review pass, delivered.

Days 3–5 team review
03 · The Pro Credit

Pro isn't the end. It's the start.

Most Pro audits uncover something serious. A competitor with a 40-point SoV lead. A structural authority gap. A citation economy you're invisible in.

When Pro customers look at what the report recommends and realise they need a team to execute, we make the upgrade a no-brainer:

Upgrade from Pro to Managed within 30 days of delivery and your full $4,997 is credited against the $9,997 Managed Month 1 rate. You pay $5,000 net.

No pressure. No upsell call. You receive the report, take it to your team, and decide. Email us if you want the upgrade link.

The maths
Pro audit (one-off)$4,997
Managed Month 1 (full rate)$9,997
Pro Credit applied−$4,997
Net out-of-pocket, month 1$5,000
Managed is $9,997/mo from month 2. When you upgrade, we send you a direct link with your credit pre-applied. You're essentially getting the Pro audit for free.
04 · Rapid · Pro · Managed

Three tiers. Same pipeline.

Rapid validates, Pro builds the case, Managed executes the plan. Every tier credits against the next if you ladder up within 30 days.

Rapid
Self-serve diagnostic
$997 · 48 hours · flat fee
  • Prompts50
  • AI engines3
  • Competitors3
  • On-site audit
  • SEO benchmarkLite
  • Roadmap5 actions
  • Implementation
See Rapid →
Pro · You're here
The investment case
$4,997 · 5 days · flat fee
  • Prompts150
  • AI engines5
  • Competitors5
  • On-site audit20 pages
  • SEO benchmarkFull
  • Roadmap16 actions
  • Implementation
Start Pro →
Managed
Audit + execution
$5,000 m1 · then $9,997/mo
  • Prompts150
  • AI engines5
  • Competitors5
  • On-site audit20 pages
  • SEO benchmarkFull
  • RoadmapExecuted
  • Implementation40-50 hrs/mo
See Managed →
05 · Before you buy

Questions serious buyers ask.

What's the difference between Rapid and Pro?

Rapid is 50 prompts across 3 engines (ChatGPT, Claude, Perplexity) delivering a 12-page PDF in 48 hours. Pro is 150 prompts across 5 engines (adds Gemini and Google AI Overviews), benchmarks 5 competitors instead of 3, includes a 20-page on-site audit, full SEO authority data from four providers, and a 16-action 90-day roadmap.

Pro is 5× the data and takes you from "you have a problem" to "here's the exact plan to fix it."

How does the Pro Credit work?

You pay $4,997 for Pro. Report delivered in 5 business days. If you decide to upgrade to Managed within 30 days of delivery, we email you a direct Stripe link for Managed Month 1 at the full $9,997 rate with your Pro Credit ($4,997) automatically applied — you pay $5,000 net.

Managed is $9,997/mo from month 2 onwards. You can cancel with 30 days' notice at any point. The credit makes the Pro audit effectively free when you commit to execution.

Who writes the prompts?

The pipeline does, using Claude and category signals from SEO research. You provide your domain, 5 competitors, and a description. The system expands that into 150 commercial prompts across awareness, consideration, and decision intent. On Pro, we share the prompt list after Day 1 before we run the engines — if you want to add, remove, or swap prompts, you can.

What AI engines are queried?

ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews. Each prompt is run 3 times per engine to control for response variance. Total 2,250 logged responses (150 × 5 × 3).

Can you audit non-English markets?

Yes. English (US and UK) by default. French, German, Spanish, Dutch, and Italian markets on request — same methodology, prompts engineered natively rather than translated. Add $997 per additional market.

For languages outside Latin-script Europe, reach out — we'll quote based on data availability in that language.

What's excluded from Pro?

Implementation. Pro is diagnostic plus strategic plan. If you want Marketing Signals to execute the plan — SEO fixes, Digital PR campaigns, content work, technical implementation — that's Managed.

Also excluded: a live debrief call. Pro is intentionally automated so it stays at $4,997. A 60-minute debrief with Gareth is available as a $497 add-on — book it after the report lands.

What if my audit doesn't surface anything useful?

Rare — maybe 1 in 20 audits. When it happens we say so clearly in the report rather than padding it with noise. If you genuinely feel your Pro audit didn't deliver $4,997 of insight, we'll refund in full. We've refunded twice to date.

Ready to see the full picture?

$4,997. Five business days. PDF + raw CSV data + 16-action roadmap in your inbox.

Start Pro · $4,997 →
$4,997 · 5 business days · Pro Credit applies if you upgrade to Managed